{"id":15281,"date":"2023-09-20T10:23:19","date_gmt":"2023-09-20T10:23:19","guid":{"rendered":"https:\/\/www.pta.es\/?p=15281"},"modified":"2023-09-20T10:23:19","modified_gmt":"2023-09-20T10:23:19","slug":"malaga-brings-together-over-250-technological-and-industrial-companies-in-a-summit-to-reset-the-spanish-economy","status":"publish","type":"post","link":"https:\/\/www.pta.es\/en\/noticias\/malaga-brings-together-over-250-technological-and-industrial-companies-in-a-summit-to-reset-the-spanish-economy\/","title":{"rendered":"M\u00e1laga brings together over 250 technological and industrial companies in a summit to \u2018reset\u2019 the Spanish economy"},"content":{"rendered":"<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h6><span style=\"font-weight: 400;\">Organised by Atlas Tecnol\u00f3gico, the aim of the event is to connect and present the Spanish industrial sector, promote digitalisation as a transforming element for organisations and commit to innovation as a strategic tool.<\/span><\/h6>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h6><span style=\"font-weight: 400;\">The summit, which is called \u2018Reset the Economy\u2019, is going to be held on 20 and 21 September at the Green Lemon building in M\u00e1laga TechPark and at FYCMA, and the mayor of M\u00e1laga, Francisco de la Torre, will attend the summit. It is the fourth edition of the event after the ones in Valladolid, Valencia and Pamplona.<\/span><\/h6>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h6><span style=\"font-weight: 400;\">The people attending the Collaborate summit will have the opportunity to visit the facilities of Premo, TDK, Dekra, Denso Ten and Mayoral, among others, and will learn about the technology implementation success stories of companies such as GMV, Zeleros Hyperloop, TUPL, Tecnalia, TROPS, Eurecat and Aciturri Tech.<\/span><\/h6>\n<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h6><span style=\"font-weight: 400;\">M\u00e1laga TechPark, Fundaci\u00f3n IRV and M\u00e1laga City Council support this initiative.<\/span><\/h6>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">On 20 and 21 September, M\u00e1laga is hosting the largest Industry 4.0 summit in the country, the \u2018Collaborate Reset the Economy\u2019 event, organised by Atlas Tecnol\u00f3gico. The event will connect over 250 technological and industrial companies to facilitate digital transformation and boost the use of innovation as a tool for competitiveness.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The summit is structured in different phases. In the first phase, attendees will visit the facilities of eight companies from the Industry 4.0 ecosystem in M\u00e1laga: <a href=\"https:\/\/www.pta.es\/empresas\/grupo-premo-predan\/\" target=\"_blank\" rel=\"noopener noreferrer\">Premo Group<\/a>, <a href=\"https:\/\/www.trops.es\" target=\"_blank\" rel=\"noopener noreferrer\">TROPS<\/a>, <a href=\"https:\/\/www.pta.es\/empresas\/lda-audio-tech\/\" target=\"_blank\" rel=\"noopener noreferrer\">LDA Audio Tech<\/a>, <a href=\"https:\/\/www.denso-ten.es\" target=\"_blank\" rel=\"noopener noreferrer\">Denso Ten<\/a>, <a href=\"https:\/\/www.denso-ten.es\" target=\"_blank\" rel=\"noopener noreferrer\">Mayoral<\/a>, <a href=\"https:\/\/www.pta.es\/empresas\/tdk-electronics-spain\/\" target=\"_blank\" rel=\"noopener noreferrer\">TDK<\/a>, <a href=\"https:\/\/www.pta.es\/empresas\/dekra-testing-and-certification-s-a-u\/\" target=\"_blank\" rel=\"noopener noreferrer\">Dekra<\/a> and <a href=\"https:\/\/ubagogroup.com\" target=\"_blank\" rel=\"noopener noreferrer\">Ubago Group<\/a>. Then, the \u2018One to One\u2019 meetings, one of the most innovative proposals of the event, will start, and the industrial companies will learn about the technological services of 16 companies in one-to-one meetings.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the first day and during lunch, Felipe Romera, the director of M\u00e1laga TechPark, will present his book: \u2018La triple h\u00e9lice\u2019. Then, from 17:30, the \u2018Collaborate Reset the Economy\u2019 talks will begin. They will take place in two venues: on 20 September, at the Green Lemon building in M\u00e1laga TechPark, where Francisco de la Torre, mayor of M\u00e1laga, will be present; and on 21 September, at the conference centre of M\u00e1laga \u2018Palacio de Ferias y Congresos de M\u00e1laga (FYCMA).\u2019\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Among the speakers of the event are Paula Cars\u00ed, Innovation Manager at Ford Europe; Xavier Ferr\u00e0s, professor at Esade; Pedro Mart\u00edn, COO of Perte CHIP; Guillermo Dorronsoro, Advisor at Zabala Innovaci\u00f3n and professor in the Universidad de Deusto; Ezequiel Navarro, CEO of Premo Group and President of Fundaci\u00f3n Ricardo Valle Innovaci\u00f3n; Antonio de la Prieta, Manager of the Advanced Technology Centre of Accenture; Alejandro G\u00f3mez, Vice-president of Zeleros Hyperloop; Carlos Noriega, Manager at Aciturri Tech; Sergio Bandinelli, Business Development Director at Tecnalia Ventures; and Carolina Miyata, Partner and Managing Director at Prodigioso Volc\u00e1n.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For Pablo Olite, CEO of Atlas Tecnol\u00f3gico, \u201cM\u00e1laga is becoming the meeting point between the industry and the technology sectors. It is key to give visibility to this leadership by supporting events such as the \u2018Collaborate Reset the Economy\u2019 summit, as this leadership is one of the great economic strengths in the region.\u201d He considers this event as \u201cnecessary at a time of high uncertainty, where we need to set a strategy to gain competitiveness and technological self-reliance.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ezequiel Navarro, President of the Fundaci\u00f3n Innova Ricardo Valle and CEO of Premo Group, highlights &#8220;the opportunity provided by the Collaborate event for our ecosystem to learn first-hand about the activity of technology centres that work with thousands of companies and potential service providers that come to M\u00e1laga. It is important to understand the value of sharing and collaborating, taking advantage of the hospitality of FYCMA and M\u00e1laga TechPark.\u201d Furthermore, he claims that they \u201chave involved the University of M\u00e1laga and, for the first time, students have been offered free places for the event, so that they can meet and visit the companies and attend the meetings with leading experts in innovation in Spain.\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<h6><b>Topics<\/b><\/h6>\n<p><span style=\"font-weight: 400;\">Among the topics of the &#8220;Collaborate Reset the Economy 2023&#8221; event is innovation as a strategic tool for Europe in the new global order, a topic chosen for the round table by Francisco Mar\u00edn (GED Conexo Ventures), Felipe Romera and \u00c0urea Rodr\u00edguez (EIT Culture &amp; Creativity South West). Antonio de la Prieta will talk about \u201creinventing the ecosystem with a global vision\u201d and two members of the Perte CHIP Expert Group, Ezequiel Navarro and Mayte Bacete, CEO of MaxLinear, together with Pedro Mart\u00edn, will discuss &#8220;Spain&#8217;s challenge in the microelectronics revolution.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Digitalisation is not only changing organisations, but also the way they interact with their community of stakeholders, whether they are providers, employees, clients, capital or the rest of society. Rather than fixed entities made up of different components, industrial companies are becoming ecosystems, where different actors interact and interchange roles depending on the type of activity to be carried out.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the most creative proposals of the event will be the round table called &#8220;The creator is the new startup, the importance of mastering content in the era of platforms and generative AI&#8221;, in which Mario Nemirovsky, CTO of the Fundaci\u00f3n Innova Ricardo Valle; Eva Pando, of the Fundaci\u00f3n Caja Rural de Asturias; and Carolina Miyata will take part. Tasks such as innovation, supply management, inventory and stock, distribution, sales and user experience management, data analysis and digital marketing are becoming increasingly collective and less attributable to a single source of decision making.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At the &#8220;Collaborate Reset the Economy&#8221; event in M\u00e1laga, participants will learn, from the perspective of the speakers, about the keys and success stories in the management of technologies that are contributing to the transformation of companies, that is, from companies that connect different agents to companies based on collaborative ecosystems.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The event organised by Atlas Tecnol\u00f3gico has been designed with a use case structure. Managers of industrial and technological companies have the opportunity to share their experiences in the implementation of new solutions in 10-minute sessions. Attendees will be able to learn about the success stories of Lodisna, TROPS, TUPL, Biyectiva, TST, Tecnalia, TDK, Cartif, MyEnergyMap, Eurecat, Atribus, Premo, RELY, TLSI, Zeleros Hyperloop, GMV and Itainnova.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h6><b>About Atlas Tecnol\u00f3gico<\/b><\/h6>\n<p><span style=\"font-weight: 400;\">Founded in Valencia in 2020, Atlas Tecnol\u00f3gico has a strong national presence with an ecosystem that brings together over 250 collaborators and more than 1,000 technological and industrial companies. Its aim is to cover all strategic areas of any company, from the purchasing area and logistics to plant operations and marketing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Created as a platform to connect with agents that generate innovation in the Industry 4.0 sectors, it is also a tool to solve the technological needs of companies and take their business to a new dimension. It is also a space to find answers and solutions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Atlas Tecnol\u00f3gico is a hub where you can find and contact companies that provide experience and technological solutions according to the needs of every company.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Organised by Atlas Tecnol\u00f3gico, the aim of the event is to connect and present the Spanish industrial sector, promote digitalisation as a transforming element for organisations and commit to innovation as a strategic tool. The summit, which is called \u2018Reset the Economy\u2019, is going to be held on 20 and 21 September at the Green&#8230;<\/p>\n","protected":false},"author":2,"featured_media":15267,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[122],"tags":[],"class_list":["post-15281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>M\u00e1laga brings together over 250 technological and industrial companies in a summit to \u2018reset\u2019 the Spanish economy | Parque Tecnol\u00f3gico de Andaluc\u00eda<\/title>\n<meta name=\"description\" content=\"Organised by Atlas Tecnol\u00f3gico, the aim of the event is to connect and present the Spanish industrial sector, promote digitalisation as 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